More From 'It's just skiing.'
J skis is hiring!
We're hiring for our new retail shop, bar and lounge in Burlington, VT!Read More ›
These skiers are ready for winter
These early birds got the worm! If you ride J skis then you're on the team.Read More ›
Summer 2022 Team Callouts
These are my favorite videos from skiers like you who refuse to let there be an off-season!Read More ›
NEW J Escalator ski!
Sneak peek with everything you need to know about the new Escalator ski! Available August 1stRead More ›
Joyride sneak peek!
Everything you need to know about the new Joyride ski! Available August 1stRead More ›
Building Your Skis!
Behind the scenes building your new J skis right here in North America!Read More ›
Behind the scenes at our team shoot + first look at all the new graphicsRead More ›
Prototyping New Skis
The is how we designed, tested and built the new Joyride and Escalator skis. Available August 1stRead More ›