My Story

MY NAME IS JASON LEVINTHAL. I'm the skier that started Line skis & Full Tilt boots. A couple of years ago I left those brands and started this new ski company J, with a mission to do things different in skiing. I build small quantities of limited edition skis, and hand sign and number each so you’re riding a one-of-a-kind ski like no one else. I sell them factory direct to you exclusively here on this website, cutting out the middle man so I can invest more into building better product and selling it to you at a great price. I make the skis available immediately as I create them, year round, moving at the speed of thought so you have newer skis sooner!

I’ve been designing game changing, award winning skis for 20 years and these are my best skis yet. Thanks for checking them out!

It's just skiing.

more about me >

Read our blog

J skis launches Toilet Paper brand!
JTP: It's Just Pooping
Win J skis!
Winner announced April 24th! Signup now
March 2020 Update
J skis in the X Games, an update on new skis and tons of other fresh skiing content to digest from the comfort of your own home
February 2020 Team Callouts!
These are my Top 10 favorite ski photos and videos from an extra long February