New J Powder Ski
A couple season’s ago I caught an epic Alta pow day with Giray Dadali... friends on a pow day! Like every East Coaster skiing out West, I spent most of the day trying to not flounder in the deep snow. Giray, being a pro powder hound and our ski engineer, watched me struggling and couldn’t resist asking, could we design a better pow ski?
After a bunch of chairlift conversations we continued scheming late into the night. Then Giray spent two seasons chasing pow, designing, and testing dozens of crazy prototype ski shapes until we found the answer… HELL YES!!!
I wanted to get you up to speed with a few pics from our research and development adventures creating a completely new pow ski like no other that we’ve appropriately named “The Best Friend”.
Scroll down to see the development, specs, graphics and a rad video skiing on "The Best Friend" now!
Giray started from scratch, drawing dozens of different crazy ski tip and tail shapes in every possible combination!
We wanted to quickly learn what works and what doesn't. The factory sent Giray all of these prototypes with square tips/tails so he could shape each ski himself.
These experimental shapes were all precisely cut by hand with nasa grade jigsaws to match Giray's CAD drawings.
Measure once, cut twice! Giray referencing one of his CAD drawings to make sure his cut matched his vision.
Field trip!!! Arguably the most fun part of developing a new ski is the on snow testing! I visited Giray on his home turf for some bottomless turns to figure out which ski shape floats the best.
Float ✅ Slash ✅ Surf ✅
After skiing all of the different versions, we go back and make tweaks based on our notes. Design, test, repeat!
After two years of R&D "The Best Friend" is finally ready to revolutionize pow skiing forever!
SKI SPECS
TWO AWESOME GRAPHICS
There's two awesome graphics on this revolutionary new powder ski, only 100 pairs of each will be available when this new model launches on Thursday.