"Morning Sickness" Topsheet
It's been way insanely fun working with Matt to create this ridiculously delicious graphic! Why donuts you ask? Because breakfast is everyone's favorite meal of the day and everyone loves donuts! Little know fact: donuts themselves are actually a meal themselves too! They're classified as one of the 3 main food groups ya know, look it up on the pyramid.
We went to Matt with a rough concept, basically just donuts, and he quickly helped expand it into an entire breakfast scene! Inspiration came from an old style diner the morning after a really late, night when you slowly roll in looking for the ultimate grease heap to fill your empty gut and fire you back up to do it all over again.
This is an actual topsheet from our ski factory printed using one of the most advanced high-definition digital printers in North America. It is roughly 190cm long x 50cm wide on thick plastic. Each topsheet has a protective film over it, remove this before hanging for maximum vibrance.