J Mascis

It's a huge honor to be collaborating on a ski graphic with J Mascis, lead singer, song writer and guitarist of the legendary band Dinosaur Jr! In the early 90’s we’d listen Dinosaur Jr while skating because it would get us stoked after hearing their songs in skate videos. They’re credited as being some of the early pioneers of indie and alternative rock, though we just knew them as badass.

The artwork on this ski comes from Dinosaur Jr's “Where You Been” and “Without a Sound” album covers. Fun Fact: Neil Blender, pro skater at the time, actually created the artwork used on the cover of “Without a Sound." Local Western Mass artist and musician, Angry Johnny, did the "Where You Been?" artwork. 

Our designer made a play on the old “Listen To [insert big name band]” as a joke since Dinosaur Jr has always represented the opposite attitude. When you see someone flying through the air with these bases, you know the soundtrack playing in their head...

The best part of this collaboration is that J Mascis has been a die-hard skier his whole life! He lives in Amherst, MA and skis in Southern VT. Take a close look if you see these skis on the slopes because it might just be J riding them! ⁠

I’m only building 100 pair of these Limited Edition skis, each individually hand-signed and numbered. This legendary collab will be in high demand and sell out fast, so if you’re a fan of J & J make sure you grab a pair before they’re gone!

Follow on Instagram J Masics (https://www.instagram.com/jmascis/) and Dinosaur Jr (https://www.instagram.com/dinosaurjr/) and check out their latest releases at Dinosaurjr.com (https://www.dinosaurjr.com/) and for a quick trip back to 1989 here's a classic skate seg (https://youtu.be/KEXwqapECa8)

SKIS BY J Mascis